Broadway Box Office: ‘Death of a Salesman’ Hits Highest Gross As Industry Emerges From July 4 Slump
Broadway recovered from its July 4 slump with industrywide grosses up 12 percent last week from the prior week and attendance up 5.4 percent.
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Hamilton led the pack with $2.1 million, followed by Death of a Salesman with $2.09 million (its highest gross yet, and brought in over seven performances), The Lion King with $1.9 million, MJ with $1.7 million and Harry Potter and the Cursed Child with $1.6 million.
Cats: The Jellicle Ball also posted a gain at the box office over the prior week, with grosses up $75,000 to $766,808, but capacity down to 82 percent from 87 percent. The average ticket price rose to $100 from $85. This comes as the musical revival announced an early closure on Aug. 8. Meanwhile, Ragtime, which won the best revival of a musical Tony, saw its grosses jump to $1.5 million and capacity stay around 100 percent with an average ticket price of $184.
Other new shows also upped their tallies with new musicals The Lost Boys, bringing in $1.4 million and playing to 93 percent capacity, and Schmigadoon! bringing in just over $1 million, and playing to 97 percent capacity.
Grosses for Every Brilliant Thing took a tumble last week from the highs of Mariska Hargitay’s final week on Broadway. The play, now starring Tracee Ellis Ross, brought in $485,981 after bringing in $1.1 million the prior week, and played to 91 percent capacity.
Last week also marked the planned closure of Dog Day Afternoon, starring Jon Bernthal and Ebon Moss-Bachrach, which has been struggling at the box office after opening in March to mixed to negative reviews. The play had a surge in its final week, jumping up more than $350,000 to $861,712, with capacity also increasing to 89 percent from 73 percent the prior week.
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