{"id":4056,"date":"2026-07-22T14:39:29","date_gmt":"2026-07-22T14:39:29","guid":{"rendered":"https:\/\/uspropertymoves.com\/?p=4056"},"modified":"2026-07-22T14:39:29","modified_gmt":"2026-07-22T14:39:29","slug":"ted-lasso-was-finished-then-jason-sudeikis-had-an-epiphany","status":"publish","type":"post","link":"https:\/\/uspropertymoves.com\/?p=4056","title":{"rendered":"\u2018Ted Lasso\u2019 Was Finished. Then Jason Sudeikis Had An Epiphany"},"content":{"rendered":"
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\n\tIn early February 2024, Jason Sudeikis convened the writers of Ted Lasso<\/em> in Ojai, California. At his urging, the show had aired its third and purportedly final season a year or so earlier, but now he was having second thoughts. \u201cI was like, \u2018Oh, I don\u2019t know if it\u2019s done,\u2019 \u201d says the creator and star. So, he gathered everyone at the Ojai Valley Inn to see whether there was more story to mine.<\/p>\n

Read more Toronto: Jodie Comer\u2019s \u2018Stuffed\u2019 to Open Discovery Program<\/a><\/p>\n

\n\tBy then, a few different ideas for potential spinoffs had been bandied about. Brett Goldstein and co-creator Joe Kelly had started working on an idea about former captain Roy Kent, while another two staffers played around with one about the character Keeley Jones. Even Sudeikis says he was toying with both a Leslie Higgins cartoon and a Dani Rojas telenovela. But his Notes app was also increasingly full of ideas for a continuation of the mother ship, and, at that point, he wanted to see where everyone else was at.<\/p>\n

\n\t\u201cWe were just kind of kicking the tires on it \u2014 or, as we were saying at the time, checking the viability of the soil,\u201d says Brendan Hunt, a co-creator who plays Coach Beard on the show. They all liked the idea of a women\u2019s soccer team as Coach Lasso\u2019s new purview \u2014 an idea that was teased in the season three finale \u2014 but where, how and who else would be involved was still up for debate. \u201cIt all seems easy now, but it was hard because it\u2019s not a spinoff,\u201d notes Goldstein, another writer who also plays Roy. \u201cYou\u2019re like, it\u2019s not Frasier<\/em>; Cheers<\/em> still exists \u2014 it\u2019s more like you\u2019re adding a room to the bar.\u201d<\/p>\n

\n\tWhen Ted Lasso<\/em> returns for its long-awaited, once inconceivable fourth season on Aug. 5, it will feature AFC Richmond\u2019s all-female team rather than the male one at the center of the past three seasons \u2014 though fan favorites like Ted (Sudeikis), Rebecca (Hannah Waddingham), Keeley (Juno Temple) and Roy (Goldstein) will all be back. But after more than three years without any new episodes, it\u2019s impossible to predict how much of the series\u2019 once-massive fan base will return with it. The last time Lasso<\/em> aired, in 2023, it was the year\u2019s most watched streaming original, racking up 283 million viewing hours. In the two seasons prior, the famously feel-good show had become an emotional lifeline for its COVID-era viewership and one of TV\u2019s most decorated series, winning 13 Emmys (including two best comedy trophies) and a Peabody.<\/p>\n

\n\tWhen it came to doing more, Sudeikis had been the only holdout. Having worked on nothing but Lasso<\/em> for the better part of five years, writing or rewriting every script in addition to starring as the team\u2019s relentlessly positive coach, he was thoroughly exhausted. In that time, he\u2019d also gone through a very public, very nasty split with Olivia Wilde, his longtime partner and the mother of his two children, now 12 and 9. None of the other castmembers or co-creators had the gall to start pressing him for more. \u201cSo, we\u2019d just reach out to each other,\u201d says Waddingham, \u201cand go, \u2018Have you heard?\u2019 \u2018Have you heard?\u2019 \u2018Have you heard?\u2019 \u201c<\/p>\n

\n\tFrom the outset, Sudeikis had said that he had three seasons of Lasso<\/em> in his head, and despite collecting $1 million per episode by season three (and significantly more if he agreed to continue), he wasn\u2019t eager to keep going just to keep going. \u201cThat wasn\u2019t a negotiation tactic,\u201d Sudeikis says over drinks in mid-June. \u201cThe story was told. Ted went home [to Kansas City] to be with his son. I wasn\u2019t going to have Ted uproot their life to justify the money truck. It made no sense to me.\u201d\u00a0<\/p>\n

\n\tArtistic integrity is noble, of course, but there was something else that had started to nag at him, and it was becoming increasingly hard to ignore: Ted Lasso<\/em> wasn\u2019t just another project for Sudeikis. He\u2019d created a universe that was bigger than he was \u2014 and when fans would tell him that the series had saved them, he\u2019d often reply, \u201cIt saved me, too.\u201d He wasn\u2019t being flippant. Not at all. \u201cIt is infectious to play a character who sees the best in people and isn\u2019t mad at the world for all its foibles and bullies and shadows,\u201d he says. \u201cIt\u2019s not like I\u2019m Daniel Day-Lewis, but it was good to live in that \u2014 to have that coursing through your brain and your body all day.\u201d He sits back, looks up. Then: \u201cIt still is.\u201d<\/p>\n

\n\t***<\/p>\n

\n\tThe seeds of Ted Lasso<\/em> were planted when NBC Sports acquired American broadcast rights to the English Premier League in 2013. As then-marketing head John Miller recalls, NBC initially approached John Oliver, a soccer-loving Brit, to front its promo campaign, but he\u2019d just been tapped to sub in as The Daily Show<\/em> host while Jon Stewart was off directing a movie. Chris Pratt is said to have passed, too. Sudeikis, who\u2019d played at least one coach during his decade-long tenure at Saturday Night Live<\/em>, was pinged soon after. A sports fan and former high school basketball star, he figured why not?<\/p>\n

\n\tSudeikis recruited his buddies Hunt and Kelly, with whom he\u2019d done loads of improv and played the FIFA<\/em> video game for hours earlier in his career. Together, they beefed up an ad agency\u2019s fish-out-of-water concept about a buffoonish American football coach who despite knowing nothing about soccer is hired to coach a team in England\u2019s Premier League \u2014 and then is swiftly fired. In its first week, the spot snagged 3 million views. Half a year later, nearly 22 million had watched it on NBC Sports\u2019 YouTube page. Buoyed by its success, the trio produced a follow-up in 2014, featuring a slightly softer, if still buffoonish, version of Coach Lasso, though this time he was coaching a middle-school girls team. The campaign ended there, but Sudeikis couldn\u2019t get the character out of his head.<\/p>\n

\n\tAt Wilde\u2019s suggestion, he invited Kelly and Hunt to hole up at their home for a few days in early 2015 to flesh it out as a potential series and very quickly mapped out much of what season one became. Lasso, they decided, would remain a soccer neophyte but also be a genuinely good guy, one who didn\u2019t so much as curse \u2014 a departure for Sudeikis, who was used to playing the cad in films like Hall Pass<\/em> and Horrible Bosses<\/em>. The NBC Sports Network wanted in and brought aboard the BBC to help. At one point, the trio went to London to meet with potential collaborators, including Catastrophe<\/em>\u2018s Sharon Horgan, whom Sudeikis says he briefly considered for the role of Rebecca, the fiercely determined owner of AFC Richmond.<\/p>\n

\n\tIn the end, the timing wasn\u2019t right. Kelly was about to start his Comedy Central sitcom Detroiters<\/em>, and Sudeikis was about to start a family. So the idea sat there for a few more years until Sudeikis was able to enlist veteran showrunner Bill Lawrence to come run it. Lawrence had initially reached out to Sudeikis about starring in Bad Monkey<\/em> (a role that ultimately went to Vince Vaughn). Still, Lawrence was familiar with the Lasso ads and loved what Sudeikis had shared about a potential series. He was in, though his enthusiasm wasn\u2019t widely shared. In fact, they pitched it to the various streamers in mid-2018, and only Apple bit. \u201cNo matter what we said, people would immediately assume [based on the ads], \u2018Oh, so it\u2019s a silly, broad, sketchy cartoon show,\u2019 \u201d Lawrence told THR<\/em> in 2023. \u201cAnd that was not what Jason wanted to do.\u201d<\/p>\n

\n\tSudeikis was adamant that the show be filmed in the U.K. \u2014 which is also where it was cast with a slew of actors largely unknown to U.S. audiences \u2014 and that it have a British sensibility. \u201cAnd what was in vogue for most comedies at that time was to be really, really fast-paced and, I don\u2019t mean this as an insult, but really American,\u201d says Hunt, noting that the British Office<\/em> was their North Star. \u201cWe had a lot of pauses, a lot of silent shots of people looking at other people, and that pace inherently changes the tone, and I\u2019m not sure everyone at Apple or Warner Bros. saw the tone that Jason was imagining until it was finally in front of them in the editing room \u2014 and I think even then they were shitting themselves. Then, when it finally came out, they were like, \u2018Oh, right. No, no, you\u2019re great. We knew. We\u00a0knew<\/em>.\u2019 \u201c<\/p>\n

\n\tIn fairness, the cast and crew weren\u2019t certain that Lasso<\/em> would land either, and not simply because Apple was still brand new to the TV business. \u201cIn fact, myself and Brett Goldstein stood behind the craft truck [on the last day of shooting season one],\u201d says Waddingham, \u201cand, bear in mind, he\u2019s a writer on it as well, and we were like [whispers<\/em>], \u2018I don\u2019t know whether it knows what it is.\u2019 \u201c<\/p>\n

\n\tThen it premiered on a Friday in August 2020, five months into COVID lockdown, and began rolling out new episodes weekly to an audience starved for uplifting content. \u201cWe were still in the sourdough bread-baking, cheering-for-the-essential-workers phase of the pandemic, when even just the rallying cry \u2018Believe\u2019 was something that everybody wanted,\u201d says Channing Dungey, chairman and CEO of Warner Bros. TV Group, which produces the show. \u201cThe characters and the humanity and just the belief in the underdog \u2014 those things resonated at a time when we, as a nation and as a world, really needed to\u00a0heal.\u201d\u00a0<\/p>\n

\n\tThe following Monday, Sudeikis got a call from Apple: The streamer wanted a second season. Soon after, they greenlit a third. By the time awards season rolled around, Lasso<\/em> had become a cultural phenomenon and a darling of the industry. NBC\u2019s Miller, whose involvement ended with the second ad \u2014 though a title card about the show being based on a preexisting format and characters from NBC Sports remains \u2014 says he was tempted to send the creators a note that said: \u201cI feel like a sperm donor at a beauty pageant.\u201d<\/p>\n

\n\t***<\/p>\n

\n\tBy season two, they had to kill a dog. <\/p>\n

\n\tThe series return opened with the team\u2019s greyhound mascot, Earl, slain by an errant penalty kick. The scene was as much a setup for a season that delves deeper into mental health issues as it was a reminder that Lasso<\/em> is still just a TV comedy, which became increasingly easy to forget \u2014 even for those making it.\u00a0<\/p>\n

\n\tThe fandom, which included a ballooning contingent of thought leaders like Bren\u00e9 Brown, kept growing in number and in volume. At one point, even President Joe Biden and first lady Jill Biden invited the Lasso<\/em> cast to the White House, where the show\u2019s \u201cBelieve\u201d sign hung above the door, as it did in the AFC Richmond locker room. \u201cSo, partially to make sure that we weren\u2019t getting high on our own supply and partially to remind people, \u2018I\u2019m glad you think that we\u2019re a force of cultural good, but that\u2019s not what it says on the tin and it\u2019s never been our remit,\u2019 [Jason was like,] \u2018What we\u2019re going to have to do now is kill a dog,\u2019 \u201d recounts Hunt, acknowledging that the decision was highly controversial in the room and upstairs, but, he adds, \u201cIt was another example of Jason being like, \u2018No, we\u2019re doing this,\u2019 and then suddenly that is what we\u2019re shooting.\u201d<\/p>\n

\n\tThe second season scored another 20 Emmy nominations and once again won best comedy, beating out shows like Hacks<\/em>, Barry<\/em> and Curb Your Enthusiasm<\/em>. By the time season three was underway, Lawrence had left to focus on Shrinking<\/em> and Bad Monkey<\/em>, and Sudeikis began running Lasso<\/em> largely on his own. Shortly after the season premiered, Lawrence told THR<\/em>: \u201cIt was healthy for me to let go the third year because Jason is Ted Lasso and, especially landing the plane, deserves it to be his vision \u2014 and I\u2019ve reached a point in my career where I\u2019m not the best at having to listen to other people over my own opinion.\u201d<\/p>\n

\n\tSeveral associated with the show say there had been tension mounting between the two men, though Sudeikis shoots down rumors of any real fight. \u201cBill never yelled at me and I never yelled at him,\u201d he says, then adds: \u201cMy preference would have been to land the plane with the same people we took off with.\u201d<\/p>\n

\n\tSeason three was, by all accounts, a slog. Production started late, then dragged on several months longer than anyone had planned. \u201cIt was death by a thousand paper cuts,\u201d says Hunt, who recalls at least one delay for COVID and several more for Sudeikis to catch up on scripts. After filming all day, Sudeikis says he\u2019d regularly work late into the night, doing his final pass on the next day\u2019s script. It wasn\u2019t easy on the actors, who had to get used to learning new lines on the fly, but he had come up at SNL<\/em>, where all-nighters were customary and grinding until air was the norm.<\/p>\n

\n\t\u201cIt was never me reading something and being like, \u2018This is all wrong!\u2019 It was, \u2018How do we make it better?\u2019 \u201d he says. \u201cBut, yeah, I\u2019m not a big fan of closing the laptop until the moment.\u201d<\/p>\n

Read more Crooked Media and a Former Barack Obama and Hillary Clinton Comms Exec Are Making a Political Show About the South (Exclusive)<\/a><\/p>\n

\n\tNo matter how it\u2019s explained, those delays proved costly, as did the increasingly lengthy episodes. A series that ran roughly 30 minutes per episode in season one was suddenly averaging close to an hour, which did it no favors with critics. It all amounted to season three going significantly over budget, according to multiple sources, though Sudeikis takes issue with the characterization. \u201cWe were budgeted as a 30-minute show when it became much more,\u201d he argues, noting that there were simply more characters whose stories needed to be sufficiently wrapped up. Still, he takes accountability: \u201cSome people can look at a whiteboard of story ideas and know, \u2018That is 22 minutes, that is 37 minutes.\u2019 I haven\u2019t done enough [serialized TV] to do that.\u201d<\/p>\n

\n\tBy the time the third season was over, he was done. He\u2019d told the story that he\u2019d set out to tell, and now he wanted to get back home to the U.S. and think about something else. Anything else<\/em>.\u00a0<\/p>\n

\n\t***<\/p>\n

\n\tThere were those who simply never accepted that that was it, of course. \u201cI mean, I cried, I experienced the ending of it, but I believed that there was more,\u201d says Goldstein, who was chief among them. \u201cIt\u2019s easy to say, \u2018Oh, just make new things, make new things, make new things.\u2019 But it\u2019s such a beautiful world that has been built, and it has so many characters and such a richness to it, it\u2019s like, why would you leave?\u201d<\/p>\n

\n\tSudeikis ultimately got there, too, though if he was going to do more, he knew he needed not only a new narrative focus but also another boss behind the scenes. \u201cEven just to help communicate things in a timely, clear fashion to the people pushing that money in front of us,\u201d he says, acknowledging his own \u201cleft-brain\u201d limitations as he continues: \u201cIt\u2019s like growing up, we\u2019d go school-supply shopping every August and I\u2019d buy an assignment notebook \u2014 and by the second week of September, I don\u2019t know where those things were.\u201d<\/p>\n

\n\tJack Burditt, whose r\u00e9sum\u00e9 is stuffed with hit sitcoms like 30 Rock<\/em> and Modern Family<\/em>, seemed ideally suited, but, as he\u2019d very clearly told his reps, he was done being a showrunner-for-hire. \u201cIt\u2019s a terrible job,\u201d he says over lunch in late June. \u201cIt\u2019s tough enough when you\u2019ve created the show, but there\u2019s an extra degree of difficulty when it\u2019s like, \u2018Well, I didn\u2019t create it, but I have to be the boss of it while also having to honor what this other person created.\u2019 \u201c<\/p>\n

\n\tHe was coming off one such experience, on the then-messy first season of Nobody Wants This<\/em>, when Sudeikis asked if he\u2019d come by the house. The two had logged time together in New York when Burditt and Sudeikis\u2019 ex-wife, Kay Cannon, were writing on 30 Rock<\/em>, so he agreed to the meeting. That they\u2019d be running it together made it more palatable, as did the outsize success of the show. Plus, Sudeikis seemed to know that he needed help, and the delineation of duties was largely clear.<\/p>\n

\n\t\u201cHe was like, \u2018I need someone to put up the walls, and I\u2019ll hang the art,\u2019 \u201d says Burditt, who understood that to mean that his job would be to keep the show on budget and on schedule while Sudeikis would continue to be the creative engine and the filter through which every script would run. Burditt agreed to the partnership, which, he says, was a relief to his reps: \u201cMy agents were like, \u2018You\u2019re a fucking idiot if you don\u2019t do this.\u2019 \u201c<\/p>\n

\n\tAround the same time, the studio started assembling members of the old cast, some of whom were admittedly nervous to return. \u201cNervous about not wanting to do it a disservice, this beautiful thing,\u201d says Waddingham, as Temple interjects: \u201cAnd wondering if you\u2019d be good enough, and if you can remember how to do it.\u201d Then came the new players, the Lady Greyhounds, who had to audition both their acting skills and their soccer ones, just as their male predecessors did years before; they also attended a boot camp before the season officially began.<\/p>\n

\n\tFor Tanya Reynolds, who was cast as the team\u2019s prickly assistant coach and the season\u2019s most substantial new face, soccer know-how was less relevant. Still, she requested a follow-up Zoom with Sudeikis after being hired to make sure that he was acutely aware of her lack of athleticism. \u201cI got really paranoid because the thought of me playing a coach is quite hilarious to anyone who knows me,\u201d she says. \u201cI was like, \u2018Listen, man, you\u2019ve not met me, but I\u2019m not this character. I can give it a go, but I\u2019ve never kicked a ball in my life.\u2019 And Jason just was very Ted Lasso about it, like, \u2018Well, I think you are.\u2019 \u201c<\/p>\n

\n\tThe first week of production, Burditt says he got an early morning call from Lawrence, whose Doozer Productions was still involved with the show. \u201cHe tried to give me a lowdown of what to be prepared for. He says, \u2018Here\u2019s how to deal with the show, here\u2019s how to deal with Jason. \u2026\u2019 I think we spoke for about 20 minutes and then he said, \u2018We should continue to have these conversations every one or two weeks,\u2019 \u201d he recounts, then adds: \u201cI have not talked to him since.\u201d<\/p>\n

\n\tDealing with Jason, as it were, did take some adjustment, as did working in the U.K., which keeps shorter days, and trying to work around certain talent schedules, the downside of Lasso<\/em> making stars of its cast. Early on, they started to fall woefully behind schedule again, prompting more than one \u201ccome to Jesus\u201d-style Zoom with the studio. But over time, Burditt acclimated to Sudeikis\u2019 process, which mostly required that he be given more time to see and tinker with scripts. And given what Burditt had heard, he was pleasantly surprised by how much of what was written by him and the other writers, nearly all holdovers from the first three seasons, ultimately stayed in. In the end, they came in under budget \u2014 fewer soccer scenes helped \u2014 and were only a month or so behind schedule.\u00a0<\/p>\n

\n\t\u201cI know he\u2019s got this reputation, and I know he drove Bill insane, but I honestly feel like Jason\u2019s easy,\u201d says Burditt. \u201cAt one point, and I don\u2019t even remember where we were or what we were shooting, but I just put an arm around him, and I go, \u2018I\u2019m so glad you called me.\u2019 \u201d\u00a0<\/p>\n

\n\t***<\/p>\n

\n\tBack at the bar, Sudeikis has been tucked into a booth watching Argentina and Algeria face off in one of the World Cup\u2019s early-round games for a few hours now. It\u2019s quiet enough that TV\u2019s most famous soccer coach hasn\u2019t been swarmed by fans, but not enough so that he hasn\u2019t had to pose for at least a few photos.<\/p>\n

\n\tA month later, he\u2019ll be on the field for the World Cup final, enmeshed in the sport in ways he never would have imagined when he made that first ad 13 years ago. Sudeikis is now a frequent presence at games \u2014 both Premier League and World Cup \u2014 and knows many of the top players personally, including Argentina\u2019s star, Lionel Messi, with whom he once shot a commercial for Michelob Ultra. On this evening, Sudeikis has settled for a pair of Bud Lights on draft. He\u2019s said before that Ted Lasso is him \u201cafter two beers,\u201d to which he now jokes: \u201cI mean, we\u2019ll see, won\u2019t we?\u201d<\/p>\n

\n\tHunt insists that the \u201ctwo beers\u201d are an unnecessary qualifier, and he isn\u2019t the only one. \u201cTed Lasso is very much a representative of a part of Jason,\u201d Hunt says of his friend and collaborator, whom he calls \u201ca well-intentioned Midwestern yokel who really gives a shit about other people and who has a knack for seeing stuff that other people don\u2019t quite see.\u201d<\/p>\n

\n\tProduction on season four wrapped in January, but, in mid-June, Sudeikis is still editing away. The early episodes are significantly shorter than anything in season three, though, per Burditt, both Apple and Warner Bros. would likely prefer the whole season be even tighter. \u201cAnd look, we tried to do that too,\u201d he says.<\/p>\n

\n\tIn a matter of weeks, it will be out of their hands, and the general consensus, internally, is that the fourth season is considerably stronger than the third. \u201cI think it has some of that season one magic,\u201d says Goldstein, echoing a sentiment that\u2019s been shared by others, albeit quietly so as not to jinx it. Still, there will be those who simply won\u2019t be interested in watching a new team\u00a0\u2014 even if doing another season with the old team didn\u2019t make sense creatively, which is what Sudeikis explained to those actors in a series of what he describes as \u201cvery difficult\u201d phone calls. (Yes, he called all of them directly: \u201cBecause I didn\u2019t want them to hear it on the internet,\u201d he says, \u201cand because I love those guys and we all went through something together.\u201d)<\/p>\n

\n\tAs for the Lady Greyhounds, Wadding-ham and Temple have stepped into an unofficial mentor role. As the female veterans on set, they\u2019ve been trying to prepare the new stars, should their lives change in the same way that their own did six years ago. \u201cI was teasing them, like, \u2018Enjoy your anonymity now,\u2019 \u201d says Waddingham, who adds with a bawdy laugh: \u201cJust wait till you see your face on a great big billboard. Like, you fucking wait!\u201d<\/p>\n

\n\tIf all goes according to plan, the Lasso<\/em> team will be back in the writers room in late August mapping out a not-yet-ordered season five. There are still ideas that they haven\u2019t used from the Ojai retreat, and Sudeikis\u2019 Notes app remains a well of material. Once again, Sudeikis has a three-season arc in mind, and he\u2019s hopeful that the audience will still be there. \u201cI know I needed this,\u201d he says. \u201cI needed it as much as other people do.\u201d Coach Lasso couldn\u2019t have said it better himself.<\/p>\n

\nThis story appeared in the July 22 issue of The Hollywood Reporter magazine. Click here to subscribe<\/em>.<\/p>\n

Read more \u2018The Odyssey\u2019 Proves It: Audiences Want Movies Made the Hard Way<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

In a THR cover story, Jason Sudeikis, Hannah Waddingham and Juno Temple talk returning to \u2018Ted Lasso\u2019 for season 4.<\/p>\n","protected":false},"author":1,"featured_media":4055,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[2801,1703,2802,739,2803,1844,2804,1707,886],"class_list":["post-4056","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interesting","tag-apple-tv-3","tag-bill-lawrence","tag-brendan-hunt","tag-brett-goldstein","tag-hannah-waddingham","tag-jason-sudeikis","tag-juno-temple","tag-ted-lasso","tag-thr-cover-story"],"yoast_head":"\n\u2018Ted Lasso\u2019 Was Finished. 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