{"id":3778,"date":"2026-07-16T23:37:59","date_gmt":"2026-07-16T23:37:59","guid":{"rendered":"https:\/\/uspropertymoves.com\/?p=3778"},"modified":"2026-07-16T23:37:59","modified_gmt":"2026-07-16T23:37:59","slug":"netflix-pushes-back-at-season-2-woes-narrative-doesnt-release-video-podcast-data","status":"publish","type":"post","link":"https:\/\/uspropertymoves.com\/?p=3778","title":{"rendered":"Netflix Pushes Back at Season 2 Woes Narrative, Doesn\u2019t Release Video Podcast Data"},"content":{"rendered":"<div>\n<!-- do not apply CSS styles to this element! --><\/p>\n<div>\n<div>\n<div>\n<p>\nNetflix co-CEO Ted Sarandos acknowledged that second seasons of the streamer\u2019s shows tend to draw less well than debut seasons. But, he said, it\u2019s not as bad as a recently prevalent narrative would make it seem.<\/p>\n<p>Read more <a href=\"https:\/\/uspropertymoves.com\/?p=3777\">Tom Cruise Praises Christopher Nolan\u2019s \u2018The Odyssey\u2019: \u201cI Can\u2019t Wait to See It Again\u201d<\/a><\/p>\n<p>\n\tThe streamer also touted some early results from the addition of video podcasts to the platform in its quarterly earnings report \u2014\u00a0but declined to divulge any specific numbers in a large-scale data release for the first half of the year.<\/p>\n<p>\n\tThe season two problem narrative was sparked by a recent Bloomberg story detailing steep viewing declines for several shows in their second seasons, among them <em>Beef, The Four Seasons<\/em> and <em>One Piece<\/em>. Sarandos didn\u2019t dispute those findings \u2014\u00a0which came from Netflix\u2019s own publicly released weekly top 10 lists \u2014\u00a0but said that \u201cin aggregate, we\u2019re not seeing any material change in our second season viewing compared to season ones. Our second seasons are performing well within our bands of expectation.\u201d<\/p>\n<p>\n\tSarandos also said that viewing declines for the second season of a show are \u201cvery common\u201d across the industry and offered this rationale for why it happens at Netflix: \u201cIt\u2019s even moreso with us, because we launch our shows so big,\u201d he said. \u201cOur global reach, our discovery mechanism, releasing all at once \u2014 this enables us to find a very large audience early. Our shows tend to start really big, where most other places, their shows start pretty small and occasionally grow from there.\u201d<\/p>\n<p>\n\tSarandos added, \u201cWhen we look across the entire portfolio \u2026\u00a0our season two fall-off has actually slightly improved this year relative to last year.\u201d<\/p>\n<p>Read more <a href=\"https:\/\/uspropertymoves.com\/?p=3775\">Netflix Reports Steady Viewing Time Growth But Scales Back Engagement Reports<\/a><\/p>\n<p>\n\tAs for video podcasts, Netflix made a push into that area this year, adding shows from <em>The Ringer<\/em>, Jay Shetty, Pete Davidson, Brian Williams and New York\u2019s Breakfast Club radio show, among others. Sarandos noted that the shows overindex with mobile users relative to long-form series and have driven up engagement a bit during daytime hours. <\/p>\n<p>\n\tSo how are they doing, specifically? Well \u2026<\/p>\n<p>\n\tA note at the end of Netflix\u2019s data release said that all video podcasts (there are several dozen) are lumped into an \u201cother shows\u201d grouping that also includes any series that received fewer than 50,000 views (calculated as viewing hours divided by run time) in the first half of the year. That doesn\u2019t necessarily mean that every podcast fell below that threshold, the company says. But since it\u2019s a relatively new type of programming for the platform, Netflix opted not to break out the stats for any single show.<\/p>\n<p>\n\tThe \u201cother shows\u201d category accounted for 757 million viewing hours from January to June \u2014\u00a0which sounds like a lot but is only about one percent of the 74.4 billion hours Netflix users spent watching all series in those six months.<\/p>\n<p>Read more <a href=\"https:\/\/uspropertymoves.com\/?p=3773\">Massachusetts Governor Introduces Noah Kahan-Inspired Legislation to Cap Ticket Scalping Prices<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Netflix co-CEO Ted Sarandos pushed back at the notion that the streamer has a big problem with declining viewing for second seasons of shows<\/p>\n","protected":false},"author":1,"featured_media":588,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[65,447,2665,345],"class_list":["post-3778","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interesting","tag-netflix","tag-streaming-ratings","tag-ted-sarandos","tag-tv-ratings"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - 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