{"id":3771,"date":"2026-07-16T21:37:46","date_gmt":"2026-07-16T21:37:46","guid":{"rendered":"https:\/\/uspropertymoves.com\/?p=3771"},"modified":"2026-07-16T21:37:46","modified_gmt":"2026-07-16T21:37:46","slug":"netflix-is-not-launching-a-fast-offering-yet","status":"publish","type":"post","link":"https:\/\/uspropertymoves.com\/?p=3771","title":{"rendered":"Netflix Is Not Launching a FAST Offering \u2026 Yet"},"content":{"rendered":"
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\nNetflix does not currently have plans to launch its own free, ad-supported streaming service, but also isn\u2019t ruling it out.\u00a0<\/p>\n

Read more NBC and ABC Won\u2019t Carry Trump Primetime Election Speech<\/a><\/p>\n

\n\tSpeaking on the earnings call Thursday, Netflix co-CEO Greg Peters said \u201ca free offering could make sense in some markets,\u201d given the streamer\u2019s strategy of offering multiple price tiers and its goal of increasing engagement on the platform. However, he noted that this is not something that is currently in the works.\u00a0<\/p>\n

\n\t\u201cA free offering could make sense in some markets, but we have to be thoughtful about cannibalization of paid tiers. We\u2019ve got to ensure that we\u2019ve got the right offering, the right differentiation of that offering. It\u2019s probably also worth noting that having an effective scaled ads business in any candidate country for such an offering is clearly an important enabling factor to make those economics work. So that\u2019s all to say that free is something that we\u2019re going to continue to consider, but we have no near-term plans to launch something,\u201d Peters said.<\/p>\n

\n\t\u201cMaintaining and increasing accessibility, especially as we expand our content offering around the world, add new customer segments. That\u2019s a critical focus and goal for us. Also, optimizing long-term revenue is the other big goal,\u201d he said.\u00a0<\/p>\n

Read more Netflix Stock Hits 52-Week Low On Q2 Earnings Report<\/a><\/p>\n

\n\tThe question comes after a Wall Street Journal <\/em>report last week saying that Netflix executives were considering adding in live channels that continuously stream one program or certain genres, in an effort to boost viewer engagement.\u00a0<\/p>\n

\n\tNetflix beat profit expectations for its second quarter, but missed expectations on revenue. And going forward, Netflix is forecasting a slower revenue growth pace than it has seen in recent quarters. In turn, the streamer\u2019s stock price hit a 52-week low Thursday.\u00a0<\/p>\n

\n\tMeanwhile, FAST services have been taking off. Tubi, owned by Fox, captured 2.3 percent of all TV viewing in the U.S. in April, while the Roku Channel captured 3 percent of all TV viewing that month (Netflix still tops the other streaming services with 7.8 percent but comes in below YouTube, which captured 13.4 percent). Fox also recently announced plans to acquire Roku, and with it, the Roku Channel, to bolster its own streaming ambitions.<\/p>\n

Read more Streaming Ratings: \u2018I Will Find You\u2019 Locates No. 1 Ranking<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Netflix is not launching its own free, ad-supported service at the moment, but is considering it for certain markets, Co-CEO Greg Peters said.<\/p>\n","protected":false},"author":1,"featured_media":3770,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[65],"class_list":["post-3771","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interesting","tag-netflix"],"yoast_head":"\nNetflix Is Not Launching a FAST Offering \u2026 Yet - US Property Moves<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/uspropertymoves.com\/?p=3771\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Netflix Is Not Launching a FAST Offering \u2026 Yet - US Property Moves\" \/>\n<meta property=\"og:description\" content=\"Netflix is not launching its own free, ad-supported service at the moment, but is considering it for certain markets, Co-CEO Greg Peters said.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/uspropertymoves.com\/?p=3771\" \/>\n<meta property=\"og:site_name\" content=\"US Property Moves\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-16T21:37:46+00:00\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/uspropertymoves.com\\\/?p=3771#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/uspropertymoves.com\\\/?p=3771\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/uspropertymoves.com\\\/#\\\/schema\\\/person\\\/f6dcb1ef8e64fe67b72b772b81aa822c\"},\"headline\":\"Netflix Is Not Launching a FAST Offering \u2026 Yet\",\"datePublished\":\"2026-07-16T21:37:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/uspropertymoves.com\\\/?p=3771\"},\"wordCount\":404,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/uspropertymoves.com\\\/?p=3771#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/uspropertymoves.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/00d93bca7d8513c339a70a6712edca8a.webp\",\"keywords\":[\"Netflix\"],\"articleSection\":[\"Interesting\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/uspropertymoves.com\\\/?p=3771#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/uspropertymoves.com\\\/?p=3771\",\"url\":\"https:\\\/\\\/uspropertymoves.com\\\/?p=3771\",\"name\":\"Netflix Is Not Launching a FAST Offering \u2026 Yet - 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